• About
  • Companies
  • Press
  • Core Values
  • Contact

Matthew Gordon

Educate. Innovate. Create.

GraduationSource’s Cap and Gown Featured on the Cover of Time Magazine

Time Magazine Cover

Every entrepreneur dreams of being featured in Time Magazine. But having your company’s product featured on Time’s cover? Well, that just goes beyond our wildest dreams.

If you pick up (or Google) the most recent issue of Time, you’ll see GraduationSource’s cap and gown front and center. It accompanies the magazine’s cover story, “The School That Will Get You a Job.” We attribute a few factors to landing this incredible opportunity.

First of all, GraduationSource is not only the leading online retailer for graduation caps, gowns, accessories, and academic regalia, but we also promise same-day shipping and overnight delivery on our graduation materials because we know graduation is a time-sensitive event. Overnight delivery is exactly what Time needed for its next-day photo shoot.

However, we can’t forget that our ability to ship inventory overnight wouldn’t have done us any good had Time not been able to find us in the first place. GraduationSource has the positive reviews and stellar SEO to rank first in a Google search for fast delivery on graduation accessories. This enabled Time to discover us via a quick Google search.

All that stuff you read about the importance of SEO? I experienced firsthand how true it really is. Thanks to our investment in online marketing, GraduationSource’s leading product is now featured in a spot Fortune 500 companies would kill for.

The article that our cap and gown accompanied tells the story of a new type of STEM-focused high school that could affect America’s next generation of business leaders and entrepreneurs. The Sarah E. Goode STEM Academy doesn’t fuel a class of students, but rather a class of “innovators” who receive six years of a STEM-focused education and walk away with a high school diploma, an associate’s degree, and the promise of a $40,000-plus opportunity at IBM, the school’s corporate sponsor. This new type of curriculum could pave the way for future trade-focused schools — schools that equip students with a set of marketable and applicable skills. This is not a standardized, one-size-fits-all education.

All in all, GraduationSource was flattered to be a part of the coverage of such a forward-thinking, potentially revolutionary development in America’s education system. We thank not only our business model, but also a well-developed SEO plan, for that.

Matthew Gordon

About Matthew Gordon

  • Mail
  • |
  • Web
  • |
  • Twitter
  • |
  • Facebook
  • |
  • Google+
  • |
  • More Posts (27)

Wednesday, March 5, 2014

What’s the correlation between customer satisfaction and employee happiness?

In the business world, the customer is king. But customers won’t feel valued by a company unless the employees they interact with feel valued and appreciated as well. Finding the perfect formula for employee satisfaction will translate into customer satisfaction, but this mutually beneficial result takes time and nurturing.
 
In this article, Matthew Gordon explains the direct relationship between customer reviews and employee satisfaction and explores how companies can enhance both by showing empathy, setting strong examples, and more.
Check out the atricle on HR.Com

About Kevin McGann

  • Mail
  • |
  • More Posts (2)

Friday, January 24, 2014

Kayaking Scavenger Hunt

In August 2013, GraduationSource went on a well-deserved company kayaking trip at Todd’s Point in Greenwich, CT. We spent the day trying to stay upright in our kayaks, barbecuing, and navigating a scavenger hunt. We searched for things like brightly colored sunglasses, plastic pink flamingos, and everything in between. It was really just a fun outing for everyone who has worked so hard this year. I’ve always placed company outings in high regard, and with good reason. These outings can really bring a team together, and can also boost productivity in the office.

Sometimes a workforce just needs a pick-me-up, and a fun event with no ‘work’ involved can really do the trick. I personally see elevated confidence and a more socially comfortable work environment when we do return to the office, which leads to a more enjoyable work experience. I’ve always found that in order to get an employee’s best efforts, it’s important that they be happy, and not necessarily coming from a monetary standpoint.

So take a company outing. Get to know each other. Watch your employees blossom.

Matthew Gordon

About Matthew Gordon

  • Mail
  • |
  • Web
  • |
  • Twitter
  • |
  • Facebook
  • |
  • Google+
  • |
  • More Posts (27)

Tuesday, August 27, 2013

Let’s Connect

  • 
  • 
  • 
  • 
  • 

Currently Reading

Bold

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Featured Post

GraduationSource’s Cap and Gown Featured on the Cover of Time Magazine

GraduationSource’s Cap and Gown Featured on the Cover of Time Magazine

By Matthew Gordon

Every entrepreneur dreams of being featured in Time Magazine. But having your company’s product featured on Time’s cover? … [Read More...]

What’s the correlation between customer satisfaction and employee happiness?

By Kevin McGann

In the business world, the customer is king. But customers won’t feel valued by a company unless the employees they interact … [Read More...]

Kayaking Scavenger Hunt

By Matthew Gordon

In August 2013, GraduationSource went on a well-deserved company kayaking trip at Todd's Point in Greenwich, CT. We spent the … [Read More...]

Categories

  • Business Development (5)
  • Company Events (1)
  • Coworking (1)
  • Culture (7)
  • Customer Acquisition (1)
  • Featured (3)
  • Getting Started (7)
  • Growth Phase (3)
  • Innovation (2)
  • Investors/Raising Capital (1)
  • Job Opportunities (3)
  • Leadership (15)
  • Mentors (1)
  • Press (3)
  • Strategy & Planning (4)
  • Swimming (1)
  • Training (1)
  • Uncategorized (10)

Matthew GordonI am the President and CEO of Gordon Group, a holding company that manages successful growth focused companies. My leadership at its core is to create progressive & positive corporate cultures.

  • About
  • Companies
  • Press
  • Core Values

Featured In

Copyright © 2023 · Matthew H. Gordon